Brief
Porcelanosa is the market leader in the ceramic floor and wall tile sector and its ongoing efforts in research and development and its excellent standards of quality have earned it an excellent business reputation throughout the world. They were looking for a unique way to easily browse through over 70 of their product catalogues creating a visually attractive and easy to navigate application that allowed users to browse through all the categories and sub brands of the many Porcelanosa catalogues.
Our Approach
Using thumbnail images, we built the navigation in such a way that you could see the covers of all the catalogues and brief descriptions while browsing through the sections, making it easier to find the publication you were looking for. All the information was then produced on CD-ROM, fully printed with insert booklet, and distributed to Porcelanosa branches across the UK.
Results
The CD-ROM application has been a complete success with customers, designers and architects, so much so that it is now in its 3rd version. Continued refinement has enhanced the quality and the cost and environmental savings due to reduced printing are also worthy of note.
Visit the Porcelanosa website: http://www.porcelanosa.com/uk/porcelanosa.php
